1:1 COACHING

Humpback whale breaching, Bay of Fundy, Nova Scotia | Credit: Ilse Orsel | Unsplash

Meet your coach

Shelley’s passion for helping others is at the heart of everything we do. With over 25 years of experience in the digital marketing industry through her agency, AtlanticOnline.ca, Shelley has worked with businesses across Canada to create customized digital marketing strategies that deliver results. But it’s not just about providing solutions—it’s about teaching others to do it themselves.

Shelley’s years of experience in online education, combined with her expertise as a Certified Adult Educator and Certified Webmaster, make her uniquely qualified to guide you through the process of becoming your own business marketer.

Shelley Bellefontaine

Digital Marketing Coach
Founder, Nova Scotia Tourism Marketing

The best part? It's Free!*

*Limit of 2 Coaching sessions per tourism business, per fiscal year.

Running a tourism business in Nova Scotia? We’re here to help you thrive online — at no cost to you.

Through Tourism Nova Scotia’s DigiPort service, you can book free one-on-one coaching sessions tailored to your unique business goals. Whether you need guidance on social media strategy, SEO fundamentals, Google Ads, or website upkeep, each session is customized to give you practical, actionable advice you can use right away.

✅ Book as many sessions as you need

✅ Flexible topics — you choose what to focus on

✅ Led by Shelley Bellefontaine, with 25+ years of digital marketing expertise

Our standard coaching rate is $150/hour, but when you book through DigiPort using this link, you don’t pay a Bluenose Dime.

Let’s work together to build your visibility, grow your audience, and get more bookings — all with expert support that’s local and tourism-savvy.

*Limit of 2 Coaching sessions per tourism business, per fiscal year.

Why coaching works

It's Guided

Learn at your own pace, with support every step of the way.

It's Empowering

Gain clarity and confidence in making marketing decisions.

It's Personalized

No generic training—everything is designed just for YOU!

Balancing Rock, Long Island, Nova Scotia | Credit: Vadim Petrov | Shutterstock